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home about marketing consulting innovation clients work contact us meet us home about marketing consulting innovation clients work contact us meet us powered by we help companies and brands to create, grow and secure their revenue streams. we do this by breaking old thinking patterns in strategy, marketing and innovation. welcome to adba marketing | consulting | innovation explore more... about adba a unique blend of expertise in marketing, consulting, and innovation established 1986 in istanbul most probably the first dialogue marketing agency in turkey human, reliable, and unique. strategic, pragmatic, doing one small step we're working hard to build ships going to the moon and back! marketing end-to-end. from strategy to operations. marketing analytics target market segmentation data analytics and intelligence database management analytical crm marketing strategy customer awareness customer acquisition customer retention customer engagement customer win-back marketing management creative ideation concept development qualified prospecting dialogue marketing experiential marketing digital & mobile marketing sponsorship activation marketing operations integrated direct mailing (print & e-mail) call-center (profiling & prospecting) web development social media application development mobile application development consulting shift to higher profitability. define our path for growth. add digital business models. commercial & operational performance improvement stop loss turnaround profitability increase market sizing & most valuable customers (mvcs) definition strategy & business development business model analysis and development value proposition and brand positioning brand strategy development sales development and management go-to-market strategy development digital transformation digital disruption radar digital readiness check digital target picture setting digital business model design customer journey and experience optimization digital product, service and customer relationship design rather than trying to innovate to keep up with other companies, we focus our innovation efforts to meet the rise in customer expectations, needs and desires. business strategy customer experience technology & creativity innovation! clients you + us = awesome arzum small domestic appliances strategic marketing for growth of okka in international markets, go-to-market strategy development, smart marketing, sales development nurol gyo real estate project development strategic marketing consulting, brand strategy development, rental strategy, consumer activation & engagement, creative campaigns borusan otomotiv automotive customer segmentation, human centric customer experience design and transformation over all borusan otomotiv brands kurukahveci mehmet efendi retail & brands brand strategy, strategic marketing, marketing activation. eczacıbaşı building products (vitra bath) building products industry & brands digital transformation consulting atlasglobal airlines travel brand strategy development and strategic marketing consulting city of istanbul urban masterplanning strategic marketing consulting on brand positioning, human centric experience design, value creation and propositioning, and purpose led communication of urban masterplanning and regeneration projects. bayer crop science industry strategic marketing, crm, customer and channel engagement, social media marketing, turkish airlines travel strategic marketing consulting, b2b and b2c marketing concepts/programs/formats, sponsoring activation, corporate account development, product development turkish cargo transportation strategy consulting kanyon shopping mall real estate & retail strategic marketing, crm, consumer and retail engagement, social media marketing, database management nivea retail & brands crm consulting // crm data intelligence: data cleansing, data integration, data analysis & analytics // crm data migration: audit, model setup, data migration // crm consulting: customer analytics & intelligence, retention & acquisition strategies, customeer lifecycle communication strategy, marketing idea development aysir/kempinski barbaros bay bodrum real estate & hospitality management & strategy consulting, business development // financial and management consultancy, strategy and marketing consultancy, supervision optimization, stakeholder relationship management selpak retail & brands marketing consulting for consumer activation & engagement, marketing innovation ttnet it/internet strategic marketing consulting: go-to-market mission & vision, consumer centered mindset, corporate belief, key marketing initiative roadmap, internal marketing and communication. turkcell telco strategic marketing consulting in go-to-market mission and vision, business management consulting in customer & market centricity, change, perspective enrichment, organizatonal excellence exxonmobil automotive/utility b2b dialogue marketing, qualified prospecting, sales stimulation ing bank finance strategic marketing consulting for b2c go-to-market, value propositioning, use case generation, target market preparation, customer engagement, marcom planning, ideation, conception, lead generation, performance marketing sunexpress travel strategic marketing consulting and advertising in turkey. sunexpress is a joint venture of turkish airlines and lufthansa. work we let results speak! arzum okka lifestyle based consumer insights expedition within our strategic marketing and go-to-market initiative for arzum okka, consumer insights are being unlocked by a lifestyle based consumer insights expedition. a guided exploration and hands-on experiences make arzum learn how today's and tomorrow's customers tick. iyi bayramlar getting last things done before leaving the bridge for bayram holidays even if it looks that menend and cahit already kissed the sun long before, we are about to leave for a short break over bayram holidays. herkese iyi bayramlar, happy holidays to all team and our lovely clients and friends welcome yurdem we've got a new pirate on board yurdem joined our team of management consultants. we are happy to have her on board of adba. full speed ahead yurdem! atlasglobal atlasglobal carries 4**** stars from skytrax home! we are very proud and it's our pleasure to be a part of designing the path for success and growth with atlasglobal. from left to right; martin cserba (adba), ipek alkan (adba), murat ersoy (chairman of atlasglobal), edward plaisted (ceo of skytrax) and menend esemenli (adba) at international press conference in istanbul on december 5, 2017. ibb istanbul metropolitan municipality with the great team of istanbul metropolitan municipality, it is always a pleasure to work, dream and make it come true for istanbul’s future! phenomenal projects are loading... eczacıbaşı building products (vitra bath) digital transformation discovery workshop mind opener and discovery workshop on key drivers and opportunities along the company's process of digital transformation office mood adba house great people make a great team that creates real value. talents and experts, come on and join our team in istanbul. be sure that we work hard for our clients. but, be also sure that know pretty good how to have fun while doing so. atlasglobal airlines brand relaunch 2017 it was our pleasure to share the outcome of many months of work on strategic brand development, which will be turned into execution within the next months. thanks to all visionary people at atlasglobal who are challenging the airline industry. city of istanbul urban masterplanning adba was invited by istanbul metropolitan municipality to set the structure and moderate the strategic expedition workshop of ibb with 39 district municipalities of istanbul. we are proud of being the partner of ibb in "design thinking" for the masterplanning of a megacity - istanbul. selpak going potty for faceb

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